Sites which are Over optimized are going to get in troubled water with Google search result.Recent buzz on SEO blogosphere and on Twitter is that Google will penalize the sites that are over optimized or engaged in such activities. We here today, will be discussing some tips to avoid the over-optimization penalties and modify your [...]

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Handling expired content can be an overwhelming experience for any SEO in charge of a dynamic website, whether it be an e-commerce, a classified (example: job search, real estate listings), or a seasonal/promotional (example: New York Fashion Week) site. Even something as fundamental as glancing at the Google Webmaster Tools account for the site can [...]

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Lawmakers concerned of Google’s Human Trafficking Ad Policy.Two lawmakers are concerned about human trafficking advertisements appearing on Google. In a letter to CEO Larry Page, they are requesting Google share its policy for sexually exploitative advertisements and how it ensures those policies are followed.

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According to Matt Cutts, head of Google’s search spam team.Google is working on a tweak to the algorithm that will punish sites that are too optimized for SEO. “Basic Idea is to level the playing ground a little bit. So all of those people who have sort of been doing…over-optimization or overly doing their SEO, [...]

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Integrated marketing continues to be a hot topic, and was the subject of a keynote panel at SEO Banglore.These types of panels are great because they help provide a much deeper perspective on the industry. Significant effort ends up going into helping key executives of larger brands understand the role that search should play in [...]

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